This year for the fourth Walk in the Park Gala, in support of the Ontario Veterinary College’s (OVC) Pet Trust, ARHT Media was asked to deliver a hologram of actor Jon Hamm and a live holographic telepresence with OVC Assistant Professor Dr Michelle Oblak to the event. The OVC’s Pet Trust is an animal charitable fund in Canada dedicated to improving the health of pets and helps fund the College’s Companion Animal Hospital.
Dr. Oblak’s hologram appeared live in front of the audience to speak about the work the OVC performs and answer questions fielded by one of the event hosts.
The event attracted 250 people to the Daniels Spectrum in Toronto, and this year’s fundraising efforts raised close to $5 million through both animal lovers and philanthropists. Proceeds from the fundraising will be used to support emergency medicine and critical care at the OVC.
To complement the stage design ARHT Media was also asked to create a dynamic holographic logo, which was used throughout the event to raise brand awareness.
ARHT Media’s holographic solutions allow for both live and pre-recorded human holograms, as well as all kinds of 3D content, to be displayed for an audience and create a truly unique and immersive experience.