ARHT Media worked with the 2016 Dubai International Film Festival (DIFF) to bring HumaGrams to their grand opening event which was held on December 7th, 2016 in Dubai.
Watch the video of the presentation below
In its 13th year, DIFF took place from December 7th – 14th, 2016, and saw thousands of cinema-goers, actors, directors, producers, writers and industry experts descend on Dubai to enjoy the world’s best films in one of the world’s premiere locations. The opening showcase boasted some of the biggest stars of world Cinema, including Samuel L Jackson, who picked up a Lifetime Achievement award.
ARHT Media stunned audiences at the grand opening with an original piece specifically for DIFF that saw a live dance performer moving/duelling with her HumaGramtm figure to a rhythm of International music with a little aroma of Arabic impact.
The performance was influenced by an experimental short movie by M. Langan and holographic expertise from the ARHT team.
Directors of the piece Najma Bhatti and Yurj Buzzi, combined their knowledge of mixing live action and animation to create a magical start to the event that saw the fusion of the virtual with the physical to create a truly unique and immersive experience.